Salesforce and Loyalist are both powerful CRM (Customer Relationship Management) platforms designed to help businesses manage their sales pipeline and customer relationships. However, there are some key differences between the two platforms that are worth considering when choosing between them.

One of the main advantages of Salesforce over Loyalist is its scalability. Salesforce is a highly customizable platform that can be tailored to fit the needs of businesses of any size, from small startups to large enterprises. It offers a wide range of features and customization options, making it a versatile platform for businesses with complex needs.

Another advantage of Salesforce over Loyalist is its robust analytics and reporting capabilities. Salesforce allows businesses to generate detailed reports and dashboards to track their sales pipeline and customer interactions. This can help businesses gain valuable insights into their sales and marketing efforts and make data-driven decisions.

In contrast, Loyalist offers a more user-friendly interface and a more streamlined approach to CRM. It offers features such as appointment scheduling (with AI), email and SMS marketing, and a membership and course builder in addition to CRM. This makes it a more comprehensive platform for businesses looking to manage their sales and marketing efforts in one place.

Another advantage of Loyalist over Salesforce is its automation capabilities. Loyalist's automation features allow businesses to automate various tasks and workflows, such as sending follow-up emails or scheduling appointments. This can help businesses save time and streamline their workflow.

When it comes to pricing, Salesforce and Loyalist are quite different. Salesforce is known for its high pricing, with plans ranging from $25 to $300 per user per month. In contrast, Loyalist's plans range from $196 to $496 per month and are designed to be more affordable for businesses of all sizes. There’s no upcharge for more users, more websites, or more contacts. 

In terms of integrations, both Salesforce and Loyalist offer a wide range of integrations with third-party tools and platforms, such as Google Workspace. This allows businesses to connect their various tools and platforms and streamline their workflow.

In summary, while Salesforce is a highly scalable and customizable CRM platform with robust analytics and reporting capabilities, Loyalist offers a more user-friendly interface and a more comprehensive set of features, including email and SMS marketing, appointment scheduling, and a membership and course builder. Loyalist also offers more robust automation capabilities, making it a good choice for businesses looking to save time and streamline their workflow. Both platforms offer a wide range of integrations and pricing plans to fit businesses of different sizes and needs.

Let us show you what Loyalist can do for you (and not light your wallet on fire). Book a demo with us today.